Georgian wines, alcoholic beverages on display at Vinexpo America fair in New York
Participation of Georgian wine producers in the New York event was supported by the National Wine Agency. Photo: National Wine Agency of Georgia/Facebook.
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Dozens of Georgian producers of wine and alcoholic beverages have presented their products at Vinexpo America taking place in New York between March 9-10, the National Wine Agency of Georgia announced earlier on Thursday.
The Agency said the show was the largest international presentation of Georgian wine and other alcoholic beverages since the start of the Coronavirus pandemic.
Market diversification and increased export potential is our main task. This exhibition is another best opportunity for Georgian wine and spirits manufacturers to find new trading partners and customers,” Levan Mekhuzla, Head of the Agency, said.
A total of 23 Georgian producers of wine and alcoholic beverages presented their products at Vinexpo America. Photo: National Wine Agency of Georgia/Facebook
Mekhuzla pledged the Agency would continue to actively organise events in the United States in 2022 to promote Georgian wine.
The US is one of the largest strategic markets for Georgian wines, with exports exceeding one million bottles in 2021, a record high number in the history of independent Georgia.
Participation of Georgian wine producers in the New York event was supported by the National Wine Agency.
Georgia exported about 107 million bottles of wine to 62 countries in 2021, marking a record high over the last nine years, the government revealed on Monday.
Julie Peterson, Managing Partner of US marketing company Marq Energie Consulting, has met Georgian wine producers in the United States to introduce them to the characteristics of the US market and help them create strategies for exporting wine to the US.
Georgian wine producers have presented their wines at Vinexpo New York, which took place in New York on 2-3 March. Vinexpo New York is the largest trade event that focuses on the North American wine and spirits market.
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The Georgian National Tourism Administration is hosting journalists and bloggers from across the world writing on winemaking topics in promotion of the country’s rich heritage and culture in the field, the state body announced on Thursday.
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The Georgian National Wine Agency is in talks with partners in Denmark to identify opportunities for promoting Georgian wine in the country, with Deputy Chairman David Tkemaladze meeting representatives of Denmark's largest retailer for the purpose, the Agency announced on Wednesday.
Georgian Agriculture Minister Otar Shamugia said there was a "great opportunity" for Georgian wine exports to the United States market, adding the Ministry would work to explore the direction.
A total of 11.3 percent of wines exported from Georgia to the United States have organic wine certificates, making the country a leader among countries exporting to the US, the National Wine Agency of Georgia announced on Wednesday.
Georgian Agriculture Minister Otar Shamugia said maintaining the international image of Georgian wine remained a “priority” for state institutions, in comments made during his visit to a Tbilisi wine laboratory on Thursday.
Cooperation between Georgia and the United States in agriculture and environmental protection was discussed on Thursday in a meeting between the Otar Shamugia, the Minister of Environmental Protection and Agriculture of Georgia and Robin Dunnigan, the US Ambassador to the country.