#SpendYourWinterInGeorgia campaign officially kicks off
Didi Mitarbi is located in southwest Georgia, only three kilometres away from the ‘ex-Soviet Davos’, Bakuriani ski resort. Photo: Nino Alavidze/Agenda.ge
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New social media campaign #SpendYourWinterInGeorgia officially kicks off today.
With the sound of the jingles just a corner away, our campaign moves into a fully jolly mode! We are ready to greet this most majestic season and we hope you are too!" the authors of the campaign said.
The campaign announced on its Facebook and Instagram pages yesterday that they have prepared "many exciting and amazing surprises" for their followers.
The #SpendYourSummerInGeorgia campaign that has been viral not only in Georgia but worldwide started in response to the Russian flight ban that followed anti-occupation protest rallies in Tbilisi in late June.
However, its organisers announced that the campaign will not be limited to summer, but continue during all four seasons as #Spend4SeasonsInGeorgia.
Photo: Nino Alavidze/Agenda.ge
A number of local and foreign officials have joined the campaign since summer, including:
- President of Georgia Salome Zurabishvili
- British Ambassador to Georgia Justin McKenzie Smith
- Acting Ambassador of the United States to Georgia Elizabeth Rood
- NATO Secretary General’s Special Representative James Appathurai
- French writer, literary critic and TV presenter Frederic Beigbeder
Photo: Nino Alavidze/Agenda.ge
With the New Year celebrations on its way, #SpendYourWinterInGeorgia campaign promises to share a lot of joy with Georgians and foreigners who are eager to explore the country in winter.
NATO Secretary General’s Special Representative for the Caucasus and Central Asia James Appathurai has joined in a campaign promoting Georgia as tourism destination.
“We must always keep moving forward to reach our goals, whether crossing the Atsunta Pass to reach Shatili, or to keep our democracies strong and vibrant!” the United States Embassy to Georgia wrote in a Facebook post.
The British Ambassador to Georgia Justin McKenzie Smith posted photos of the mountainous Georgian region of Svaneti on Twitter, suggesting it as one of the country’s best summer destinations.
Georgian President Salome Zurabishvili has shared a video address calling on people to visit Georgia this summer. Standing on the highest point of the Georgian riviera of the Black Sea overlooking "the modern city of Batumi” President Zurabishvili said Georgia is waiting for visitors.
The Spend 4 Seasons in Georgia campaign that went viral in response to the Russian flight ban in late June, has received the national award for its contribution to tourism development.
Georgia’s main New Year three was lit up today on First Republic Square in the Georgian capital of Tbilisi. Tbilisi Mayor Kakha Kaladze invited everyone to join in the New Year celebrations.