Georgian PM leaves for Berlin to launch ITB Berlin tourism fair with Georgia as Host Country
Garibashvili, as the head of the Host Country of the exhibition, will address the audience at the official opening ceremony on Monday, the day before the start of the exhibition. Photo via Government Administration
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Georgian Prime Minister Irakli Garibashvili, along with the delegation, left on Sunday for Berlin to launch 2023 ITB Berlin, the world’s leading travel trade show.
Garibashvili, as the head of the Host Country of the exhibition, will address the audience at the official opening ceremony on Monday, the day before the start of the exhibition, the Government Administration said.
About 2,500 guests will be involved in the opening show under the heading “Infinite Georgian Culture - From the Beginnings of Viticulture to Modern Avant-garde Art”.
ITB Berlin is set to run between March 7-9 in the German capital.
Georgian Deputy Economy Minister Mariam Kvrivishvili on Friday inspected the final preparatory works of the country’s stand for ITB Berlin, a major international tourism fair showcasing Georgia as the Host Country of the event launching next week, the Ministry of Economy said.
Georgian Prime Minister Irakli Garibashvili will launch ITB Berlin, a major international tourism fair, in the German capital next month with a “brilliant” and “spectacular” show of traditional Georgian dances and music performances to mark the Host Country status for Georgia, the exhibition revealed on Wednesday.
Georgian culture, hospitality and visitor destinations have been highlighted on social media by ITB Berlin, a major international tourism fair set to run with Georgia as the Host Country, as the global event is gearing up for its launch next week.
The Georgian national tourism administration has released a promotional video in the run up to ITB Berlin 2023, the world’s largest tourism exhibition set to feature Georgia as the guest country in the German capital, to highlight the hospitality and welcoming culture of the country.
Today Berlin is preparing for the world's largest tourist exhibition, 2023 ITB Berlin, which will start on Monday with an official opening ceremony. Georgia has a special status at the international fair, featuring as the Host Country under the theme “Infinite Hospitality” at ITB Berlin this year. The advertising messages about Georgia and the images of its wonderful sights can be easily noticed by any visitor at the Berlin airport as well as in the streets of the city.
Deborah Rothe, the Exhibition Director of ITB Berlin, a major international tourism fair that launching in the German capital on Monday, told Agenda.ge the show was putting the “spotlight” on Georgia through its Host Country status.
David Ruetz, the Senior Vice President of Messe Berlin, the fairgrounds hosting the major international tourism fair ITB Berlin, on Monday said choosing Georgia as the Host Country of the event had been an "excellent choice”.
Georgian Economy Minister Levan Davitashvili on Monday highlighted Georgia’s achievements in tourism, economy, trade, transport, energy and other fields at a press briefing to about 200 figures from international media just hours before the opening gala of ITB Berlin, the world’s major international tourism fair that is showcasing Georgia as its Host Country in the German capital.