Georgia’s business tourism potential promoted at global event in Spain

Georgia’s business tourism potential was promoted at IBTM World, a leading global event for the industry of meetings, incentives, conferences, events and business travel hosted this week in Spain, the Georgian National Tourism Administration said on Friday.

The national body featured in the event, with the Department of Tourism and Resorts of the Georgian region of Adjara and 13 companies from the country also in attendance.

Photo: Georgian National Tourism Administration

Visitors of the fair were introduced to tourist products of Georgia, while the Administration also said business meetings with leading Spanish tourism companies had also been held within the event.

Hosted in Barcelona between Monday and Wednesday, IBTM World brought together over 15,000 representatives of tourism industry from 100 countries.