Georgian tourism body, USAID hosting travel bloggers to promote country to 150 million prospective visitors
Georgia’s Economy Ministry said the visiting bloggers had been welcomed by Deputy Economy Minister Mariam Kvrivishvili and US Ambassador Kelly Degnan. The Georgian Minister thanked the USAID for its “active” support of the programme. She also highlighted the importance of the project during the “difficult” post-pandemic period. Photo: Georgian National Tourism Administration.
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A group of 15 recognised travel bloggers and influencers were welcomed on Saturday in Georgia to introduce them to the country’s visitor attractions, with the influencers set to promote the destinations to an audience of 150 million.
Within the framework of the Georgian National Tourism Administration programme supported by the Economic Security Programme of the US Agency for International Development, the visitors from the US, Canada and Europe will explore cultural and adventure destinations in the various regions of the country, the Economy Ministry said.
They will subsequently bring their impressions to followers on Facebook, Instagram, TikTok and other social media, while the destinations will also be promoted on Steller, a platform and application introducing travel ideas and booking opportunities.
Photo: Ministry of Economy.
Georgia’s Economy Ministry said the visiting bloggers had been welcomed by Deputy Economy Minister Mariam Kvrivishvili and US Ambassador Kelly Degnan. The Georgian Minister thanked the USAID for its “active” support of the programme. She also highlighted the importance of the project during the “difficult” post-pandemic period.
Degnan noted she hoped the project would contribute to the development of tourism in Georgia in the wake of the pandemic and help create “high-paying jobs”.
A group of students of Caucasus Tourism School of Georgia and the George Washington University in the United States have been introduced to the potential of wine and gastronomic tourism in eastern Georgia’s winemaking region of Kakheti, the Georgian National Tourism Administration announced on Tuesday.
Saoud Al Kaabi, a popular Emirati actor and TV producer, has promoted tourist destinations in Georgia on his social media after visiting the country with the invitation of the Georgian National Tourism Administration.
North American and European travel bloggers and influencers are set to explore Georgia’s attractions this summer before sharing their impressions to their followers on Facebook, Instagram, TikTok and other social media.
Reporters from Bulgarian media outlets are on a visit to Georgia to explore the country’s tourist attractions before promoting them back in their country, the Georgian National Tourism Administration revealed on Tuesday.
Matteo Pelusi, a popular blogger from Italy, has visited Georgia to explore the country’s tourist potential and promote the location as a destination for international visitors, the Georgian national tourism administration said on Friday.
Journalists, bloggers and influencers of “leading media outlets and high-rated publications” of Israel will promote Georgia’s tourism potential, culture and gastronomy after visiting Old Town parts of capital Tbilisi and winemaking region of Kakheti, the Georgian national tourism administration said on Tuesday.
The United States Agency for International Development is launching a five-year programme designed to create jobs and improve livelihoods of people living in over 90 communities along the administrative line separating the Russian-occupied regions from the rest of the country.