Georgian-Swiss agreement to protect Georgian wines, cheese and mineral water brands in Switzerland
Per the agreement signed on September 1, Georgian wines from Kakheti, Sulguni cheese and Borjomi mineral water will be protected in Switzerland. Photo: Nino Alavidze/Agenda.ge.
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The brand names and appellation of origin of Georgian wines, cheese and mineral waters in Switzerland will now be protected by a Georgain-Swiss agreement.
Swiss products in Georgia will also enjoy similar protection.
Per the agreement signed on September 1, Georgian wines from Kakheti, Sulguni cheese and Borjomi mineral water will be protected in Switzerland.
In addition, brands as Tête de Moine, Gruyère, Swiss chocolate and Swiss watches will be protected in Georgia. The Swiss cross, the word Switzerland and the names of Swiss cantons will also be protected.
Geographical indications and [appellations of origins] are an important marketing tools for Swiss quality products, also in the export sector,” says Patric Franzen, the Swiss ambassador in Georgia.
He added that the agreement between Georgia and Switzerland protects products better than international law, and hence contributes to maintaining the reputation of Swiss quality products over the long term.
Georgia exported about 47.2 million bottles of wine to 47 countries in January-July of 2019, which is a 4% increase compared to the same period of 2018, announces the Georgian National Wine Agency. In the reporting period Georgia generated over $114.2 million from the sale of wine abroad – 6% increase year-on-year.
The State Duma Committee on Foreign Affairs has supported the idea of halting the import of wine and mineral waters from Georgia to the Russian Federation, as well as putting in place a ban on remittances from Russia, reports TASS.
Wine Agency on results of quality control of last 6 months
The Georgian National Wine Agency has released the results of a quality control study carried out over the past six months, and findings show that the overwhelming majority of alcohol containing products for export meet acceptable standards.
All foreign visitors arriving in or leaving Georgia will receive a bottle of Georgian wine as a gift, announces the Georgian National Tourism Administration.
Swiss President Ueli Maurer has sent kind wishes to the new Prime Minister Giorgi Gakharia on his appointment in the post and announced the opening of a new embassy building in Tbilisi, which “will be opened in October.”
Protecting geographical indications is one of the priorities of the Georgian agriculture and rural development strategy, Minister of Agriculture Levan Davitashvili said at the International Conference on Geographical Indications held in Tbilisi today.
The secret behind making authentic Tenili cheese has been awarded cultural heritage status, the European Union to Georgia has reported, releasing a video on how the cheese is made created by Georgian and Armenian young people with the support of EU-funded project.
An EU-funded project called “Establishing Efficient Protection and Control System of Geographical Indications (GIs) in Georgia” will seek to boost the efficient protection and control system of Georgia’s geographical indications.
The Georgian wine variety of Tsarapi has been added to the list of protected Georgian appellation wines, announces the National Intellectual Property Center of Georgia (Sakpatenti).T sarapi is an amber dry wine from the village of Kardenakhi of Gurjaani region of Georgia, on a 3-4° inclination of the Tsiv-Gombori Range North-East slope, on the right bank of the River Alazani.