Georgian designers, furniture producers at interior design fair in Germany
A group of Georgian designers has travelled to Cologne, Germany to exhibit their unique products and network with European colleagues. Photo: European Union in Georgia.
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A group of Georgian designers and furniture producers is participating at the Pasagen Interior Design Week held in Cologne, Germany this week.
This is the first time Georgian designers are exhibiting their products at the fair, Germany’s largest annual design event.
The group includes architect and interior designer Anuka Tavartkiladze, Nia Mgaloblishvili, Sophio Shevardnadze and Ia Liparteliani (Designbureau), Sandro Tsivtsivadze from the ecology-oriented business Funduki, Levan Lominashvili from XYZ Integrated Architecture and furniture producers Avangardi, Eurostyle XXI, Madera LG.
All the participants are members of the Georgian Furniture Cluster (GFC), which was established in 2017 with the support of the European Union.
For us being here is an opportunity to discover new partners on the European market. This proves that our products are compatible with the expectations and standards on the European market”, says interior designer Anuka Tavartkiladze.
The participation of Georgian designers in Passagen 2019 is organized by Enterprise Georgia, an agency of the Ministry of Economy and Sustainable Development of Georgia.
A group of #Georgian #furniture designers, united in the Georgian Furniture Cluster, has travelled to @imm_cologne in Germany to exhibit their unique products and network with European colleagues.
— EU Delegation Georgia (@EUinGeorgia) January 22, 2019
Find out more: https://t.co/GgGOxBZoDT#EU4Georgia #EU4Business pic.twitter.com/OV19uYLqnP
The Georgian furniture producers were invited by Hettich Group, one of the world's leading manufacturers of furniture fittings, to visit their factory near Cologne. Hettich Group is now looking for new suppliers for intermediate products, hence, prospects for cooperation with the Georgian manufacturers are being discussed.
The Georgian Furniture Cluster unites 40 Georgian designers and furniture producers.
Participation in such exhibitions is very important for the further development of Georgian product design. For our company this is a very interesting experience, as we learn firsthand about how companies and designers present their products and market them. We also receive some feedback from visitors, which will guide our company in meeting the needs of the European market”, says Nia Mgaloblishvili from Designbureau.
It was established with support of the SME Development and DCFTA in Georgia project, which is financed by the European Union and German government.
The purpose of the cluster is to help individual entrepreneurs and companies overcome challenges through joining their efforts and resources, to bring furniture and interior designs from Georgia to Europe and beyond.
SME Development and DCFTA in Georgia project assists Georgian small and medium-sized enterprises to become more competitive and adapt to the new regulatory environment created under the EU Deep and Comprehensive Free Trade Agreement (DCFTA).
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