Guides, reporters explore tourist potential of Georgia’s highest alpine resort Bakhmaro

Tour guides and reporters have visited Bakhmaro, the highest alpine ski destination in western Georgia, to learn about the resort and attract international and domestic travellers as part of the Georgian National Tourism Administration’s push to promote the destination.

The GNTA said it hosted the visiting group to introduce them to Bakhmaro’s attractions for extreme tourism enthusiasts and show them its infrastructure, guesthouses and catering facilities.

It also added the guides and travel journalists had been offered the opportunity to try the ski and snowboarding locations of the resort.

Designed to promote the role of the location as a winter destination - in addition to its usual recognition as a summer location - the visit was supported by the German Agency for International Cooperation, which works on international cooperation projects for sustainable development.