Georgian model Mathilda Gvarliani becomes face of new Chanel fragrance line [VIDEO]
In the social media post, the Chanel brand said the new scents were “embodied by four bold young women brought together by a lighthearted love for the game”. Photo via Chanel
Tweet 
Share
Chanel, a French luxury fashion house, has chosen Georgian model Mathilda Gvarliani as the face of the new Chanel fragrance line, along with three models, to advertise the four new scents of one of the most famous lines of fragrances from the brand - Chance.
In the social media post, the Chanel brand said the new scents were “embodied by four bold young women brought together by a lighthearted love for the game”.
Gvarliani also collaborated with Chanel in 2022, as well as other brands including Roberto Cavalli, Diesel and Parfois.
The Georgian model appeared on the cover of the Vogue fashion magazine in 2023 and the same year on the April issue of the Ukrainian edition of the Marie Claire magazine, while also becoming the face of Italian luxury fashion house Fendi and Valentino youth line REDValentino.
American model Kendall Jenner’s new photoshoot for the New York-based fashion house Proenza Schouler was produced by Georgian photographer Davit Giorgadze.
Georgian clothing brand SMAKI on Monday featured in the Charlotte Fashion Week, an event providing a platform for local and regional models, fashion designers, hair and makeup artists to showcase their talents to thousands of fashion enthusiasts.
Mathilda Gvarliani has become the first Georgian model to appear on the cover of the Vogue fashion magazine, after the Dutch edition of the international publication revealed its December edition.
Georgia’s burgeoning fashion industry is once again in the spotlight, this time thanks to Victoria’s Secret Angels.