ProWine Shanghai: China samples Georgian wine at leading wines fair
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About 100,000 visitors in China were able to taste and enjoy Georgian wine at leading international trade fair for wines and spirits ProWine Shanghai in China's biggest city.
Thirty Georgian wine companies participated in the fair which presents new highlights, developing market trends year after year.
At the event a Georgian wine seminar and degustation was held for wine importers and media representatives, which was led by wine master Debra Meiburg.
Interest of Chinese customers towards Georgian wine is still high and especially since the scientific research has been published that proved that wine was produced in Georgia 8,000 years ago,” said head of the Georgian National Wine Agency Giorgi Samanishvili.
China remains one of the largest importers of Georgian wine.
In the first 10 months of 2017, 6.1 million bottles of Georgian wine were exported to China, says the Georgian National Wine Agency. This is a 41 percent increase in comparison to the same time period in 2016.
With these numbers, China shares second-third place as the largest importer of Georgian wine together with Ukraine.
China is welcoming the opening of a new Georgian wine museum that will show the country’s 8,000-year-old history of winemaking, its culture and folklore to visitors.
For the first time ever, Georgian wine will be sold at the stores of Cheers Wines in the Chinese capital of Beijing reaching a market of 22 million consumers.
A group of Chinese wine importers and journalists has visited Georgia for a week to learn about the country’s wine and introduce it to Chinese consumers.
Wine lovers in China got a taste of Georgian wine at several exhibitions this week.
Thirteen Georgian wine companies have made quite the impression at the leading industry event for wine and spirits professionals in the Asia-Pacific, Vinexpo Hong Kong, which was held on May 29-31.