ITB Berlin fair Director: “We could not have chosen a better partner than Georgia”

ITB Berlin tourism fair organisers “could not have chosen a better partner than Georgia”, Deborah Rothe, the Exhibition Director of the major international event that showcased Georgia as its Host Country and closed on Thursday, said on Friday in her meeting with Mariam Kvrivishvili, the Deputy Economy Minister of Georgia, and Maia Omiadze, the Head of the Georgian National Tourism Administration.

In comments on Georgia’s hosting of the fair, Rothe called the exhibition “spectacular” in her conversation with the two officials.

We are glad that Georgia participated as a Host Country. Travelling to and exploring Georgia is definitely worth it. After the exhibition, I think the whole world got to know Georgia and many people will visit your beautiful country”, Rothe added.

Hosted between Tuesday and Thursday in the German capital, this year’s edition of ITB Berlin ran under the theme of “Infinite Hospitality” and showcased Georgian tourism destinations, culture, cuisine and performed arts to visitors from 180 countries.

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The National Tourism Administration of Georgia, the Department of Tourism and Resorts of the country’s western region of Adjara, City Hall of capital Tbilisi, destination management organisations and the United Airports of Georgia were involved in highlighting the country’s tourism potential at the event.

Up to 80 Georgian companies of the tourism sector were also present to showcase their products and visitor attractions of the country.