Georgia's Black Sea Adjara region launches promotions to attract visitors from Baltics
Cooperation between the two countries and the development of joint tourism packages were also discussed during the meeting involving Salome Shapakidze, the Georgian Ambassador to Lithuania, representatives of the Latvian flag carrier airBaltic, Georgian tourism companies and large hotel chains. Photo: Adjara Tourism Department
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The Adjara Tourism Department of Georgia's Black Sea region and the National Tourism Administration have launched business meetings and presentations to attract tourists from the Baltic states, the Government organisation announced on Wednesday.
During a meeting in Vilnius, the Georgian side provided Lithuanian tour operators with information about the tourist products and services in Adjara and discussed planned direct flights from all three Baltic countries to the region's coastline city of Batumi.
Cooperation between the two countries and the development of joint tourism packages were also discussed during the meeting involving Salome Shapakidze, the Georgian Ambassador to Lithuania, representatives of the Latvian flag carrier airBaltic, Georgian tourism companies and large hotel chains.
The Georgian delegation will hold its next meetings in Estonia and Latvia for the promotion of tourism destinations of the country, the Adjara Tourism Department said.
Revenue from international travellers amounted to $394 million in January-March 2022 in Georgia, an increase of about $340 million compared to the previous year and a 68.1 percent recovery compared to 2019, the Georgian National Tourism Administration revealed on Monday.
Georgian airports have served 700,200 passengers in the first quarter of 2022, an increase of 565 percent compared to the same period of last year, and a 69 percent recovery from the pre-pandemic figure in 2019, the Civil Aviation Agency announced on Tuesday.
The Georgian Government expects “even more” international travellers to visit Georgia for the current tourist season due to the “greatly increased” number of applications to the Georgian Civil Aviation Agency, Mariam Kvrivishvili, the Deputy Economy Minister, said on Thursday.
Georgia will partner with ITB Berlin, the world’s leading travel trade show, and hold marketing activities in Germany and the European Union to promote the country’s tourism potential, Deputy Economy Minister Mariam Kvrivishvili said on Tuesday.
The Georgian National Tourism Administration, local travel companies and hotels are promoting the country’s tourist sights and potential at the Arabian Travel Market, a trade exhibition hosted in the United Arab Emirates.
Georgia will be the host country of next year’s edition of the world's leading tourism exhibition ITB Berlin, enabling the country to present its tourist destinations to an international audience, Levan Davitashvili, the Georgian Economy Minister, announced on Tuesday.
A “growing and positive” dynamics of tourism recovery in Georgia’s Black Sea region of Adjara was one of the topics discussed by Tornike Rizhvadze, the Head of the regional Government, at a Supreme Council meeting on Tuesday.