17 May 2018 - 13:38
YouTube will promote Georgia’s touristic destinations to help the country attract more tourists.
Advertising videos on Georgia’s summer touristic hot-spots will be showed at Youtube space, announced the Georgian National Tourism Administration.
New advertising campaign on YouTube will be launched on May 29 and last until August 29.
The target countries will be the Great Britain, Germany, Italy, France, Poland, Ukraine, Estonia, Lithuania, Latvia, Israel, Turkey, Saudi Arabia and United Arab Emirates.
It is expected that the number of impressions as a result of the campaign will be 95,237,500 and the number of views - 21,052,500.
The Georgian National Tourism Administration has been cooperating with Google corporation for three years already. The cooperation includes planning of summer as well as winter advertising campaigns.
Georgia’s national tourism campaign held across countries in Europe, Middle East and beyond was confirmed as successful by marketing professionals from Google in 2017.