Making it cool: Creative campaign raises awareness of road safety
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Georgian students are spreading road safety messages to the people of capital Tbilisi to raise awareness of road safety.
Students of Ilia State University and Art Academy painted a pedestrian crossing red and white, and decorated it with yellow flowers to make the pedestrian crossing more visible for drivers.
This was part of a new road safety campaign, titled ‘Paint Safety’, to bring attention to pedestrian crossings in Georgia’s capital.
Drivers are required to stop if people want to cross at a pedestrian crossing however very few actually do. Similarly, pedestrians sometimes walked into the traffic without checking if the road was clear.
Georgian students painted a pedestrian crossing red and white, and decorated it with yellow flowers and traffic signs. Photo by Goga Chanadiri.
Last year 90 people died and 3,834 were injured in road accidents in Tbilisi.
Pedestrians were among the victims of road accidents. Last year 43 pedestrian died and 1,035 pedestrians were injured in road accidents, said Georgia Alliance for Safe Roads.
Photographer Goga Chanadiri, who was involved in the project, said several private companies would offer funds to paint other zebra crossings within the ‘Paint Safety’ campaign.
The first pedestrian crossing to be painted in vibrant colours was on Beliashvili St in Tbilisi’s Didube district.
The ‘Paint Safety’ campaign was a small part of the ‘For your sake, for your safety’ campaign, which was initiated by Georgia’s Ministry of Internal Affairs.
The ‘Paint Safety’ campaign was a small part of the ‘For your sake, for your safety’ campaign. Photo by Goga Chanadiri.
Employees of Didube Gamgeoba and Georgia’s Ministry of Internal Affairs distributed stickers to pedestrians and drivers that spread messages of road safety.
The road safety campaign will continue tomorrow on Chavchavadze Ave in Tbilisi’s Vake district, where Georgia Alliance for Safe Roads together with other organisations will spread the message that the pavement belongs to pedestrians.
"Tomorrow’s campaign aims to remind drivers that the pavement belongs to pedestrians. We will call them not to park their cars on the pavements,” Eka Laliashvili, head of Georgia Alliance for Safe Roads told Agenda.ge.
"We will also call the police patrol to enforce the legislation and fine drivers who park on the sidewalk,” she said.
Campaigners will leave stickers for drivers who park on the pavements, which say: "Don’t park here! The pavement belongs to pedestrians!”
Employees of Didube Gamgeoba and Georgia’s Ministry of Internal Affairs distributed stickers to pedestrians and drivers that spread messages of road safety. Photo by Goga Chanadiri.
Regional road safety experts meet in Tbilisi
Around 100 senior officials from nine countries are visiting Georgia’s capital Tbilisi to discuss how to improve road safety in Georgia and the region.
Fewer people are dying in car crashes on Georgian roads, however the number of people injured and the number of crashes continues to rise.
Hundreds of kilometres of main highways and rural roads throughout Georgia are being improved in a bid to better connect cities and villages and establish a more modern road network.
A new superhero has appeared in one of Georgia’s smaller towns to help people cross the street.
Vibrant pedestrian crossings are popping up in suburbs all over Georgia’s capital to bring attention to the walkways and raise awareness of road safety in Tbilisi.
Experts develop a National Strategy on Road Safety
Georgia is continuing to develop a set of documents that identify ways to make Georgia’s roads safer and reduce the high road toll.
Georgia is one of the first countries to submit a voluntary review on road safety to the United Nations (UN) High Level Political Forum (HLPF).
Tbilisi zebra crossing among world’s most creative
The vibrant pedestrian crossing painted in bright hues in Georgia’s capital has been named as one of the most creative crosswalks in the world.
Illuminated pedestrian crossings are popping up in suburbs all over Georgia’s capital to bring attention to walkways and raise awareness of road safety in Tbilisi.
A bicycle race in Georgia’s capital of Tbilisi aimed at promoting a healthy lifestyle and raising public awareness on traffic safety took place yesterday.
Georgia ranks fifth among 125 countries in the 2018 Crime Index by Numbeo. The country has improved its ranking by two steps compared to last year, the Ministry of Internal Affairs reported today.
The Georgian ministries of infrastructure and internal affairs are launching a public information campaign to raise awareness on the importance of road safety in the country, with the European Union lending the bodies its support in the effort.